Success for La Prima dell’Alta Langa 2024 at the Teatro Regio of Turin

Another record-breaking edition of La Prima dell’Alta Langa took place on Monday 18th March 2024 at Teatro Regio opera house of Turin.

Sixty-five producers were present with more than 150 different cuvées for tasting, from the most recent vintage among those on the market, 2020, to the most historic ones, such as 2006; an audience largely made up of HORECA operators and journalists, more than 1,500 people present at an exclusive event, sold out for days, with guests from all over Italy and abroad (Brazil, Poland, USA, Japan, France, Portugal, Principality of Monaco, Venezuela).

The Teatro Regio was the perfect setting for our annual tasting” commented the President of the Consorzio Alta Langa, Mariacristina Castelletta, with satisfaction. “The Regio is one of the temples of Italian culture, with which the Consorzio Alta Langa has been in partnership since last summer. A place with a design that is unique in the world for its elegance and majesty, it reflects what we want for our denomination: a high profile and style, an excellence with a great history, of which we can be proud“.

The Vice-President of the Piedmont Region, Fabio Carosso, was present at the event: “I believe,” he said “that the location chosen for this event corresponds perfectly to expectations: an important place for an important wine. I personally witnessed the great enthusiasm of the producers and the public, all of whom confirmed that there is great attention in the world for Piedmontese High Bubbles, whose quality and communication are doing very well. As a native of Asti, I have seen the birth of Alta Langa, in the Cathedrals of Canelli, and I am sure that it will go a long way and make a name for itself among the great wines of the world“.

These are the words of the Piedmont Region’s Agriculture Councillor, Marco Protopapa: “I am delighted to have taken part once again this year in the great success of La Prima dell’Alta Langa in the theatrical setting of the Regio di Torino. The producers, their wines and their passion help to involve and fascinate the guests who come to learn about and interpret this Piedmontese denomination of excellence“.

The Councillor for Commerce of the City of Turin, Paolo Chiavarino, who spoke at the event, commented: “I am very pleased that the Prima dell’Alta Langa 2024 was presented in the setting of the Teatro Regio, one of the cultural and architectural excellences of our city. We welcome a very important event for Turin and Piedmont, where the excellence of the territory is highlighted by a very wide selection of Piedmontese High Bubbles, while also offering an opportunity to meet the producers and fully come into contact with the spirit of an appellation that is undergoing significant development“.

The audience of La Prima dell’Alta Langa 2024: browse the gallery

The two masterclasses, led by the renowned oenologist Donato Lanati, were also a great success: 60 people attended the in-depth seminar dedicated to Alta Langa wines from the longest ageing period, thus discovering the denomination in depth and being able to appreciate the great longevity and pleasantness of Alta Langa.

The masterclass of Donato Lanati: browse the gallery

This was the sixth edition of the great tasting of all the cuvées of the members of the Alta Langa Consortium, organised after the one in 2023 in the Great Gallery of the Reggia di Venaria, the one in 2022 in the Italdesign Museum, the one in autumn 2019 at Palazzo Serbelloni in Milan and the two very first editions (spring 2019 and spring 2018) at the Castle of Grinzane Cavour.

A continuous crescendo in these years describes the path of the Alta Langa DOCG. A bet won when, in the early 1990s, the first seven pioneering producers joined forces with local winegrowers to create a classic method capable of representing the oenological pride of Piedmont. That ‘gentlemen’s agreement’ is now bearing fruit. After years of experimentation, DOC was obtained in 2002 and DOCG in 2011 (retroactive to the 2008 vintage).

At La Prima dell’Alta Langa 2024 were present the following producers:

Abrigo Fratelli, Agricola Brandini, Anna Maria Abbona, Araldica – Il Cascinone, Banfi, Bel Colle, Beppe Marino, Bera, Borgo Maragliano, Bosca, Calissano, Cantina Alice Bel Colle, Cantina Clavesana, Casa E. di Mirafiore, Cascina Bretta Rossa – Ravasini, Cascina Cerutti, Cavallero, Cerrino, Cocchi, Colombo, Contratto, Coppo, Daffara & Grasso, Deltetto, Enrico Serafino, Ettore Germano, Fabio Perrone, Ferraris Agricola, Fontanafredda, Fratelli Grimaldi, Gallo, Gancia, Garesio, Ghione, Il Falchetto, Ivaldi, La Fusina, LHV Avezza, Marcalberto, Mario Giribaldi, Marziano Abbona, Mascarello Michele & Figli, Matteo Correggia, Mauro Sebaste, Monsignore, Paolo Berutti, Pecchenino, Pianbello, Piazzo Comm. Armando, Podere Gagliassi, Poderi Cusmano, Poderi Vaiot, Rapalino Fratelli, Rizzi, Roberto Garbarino, Roccasanta, San Silvestro, Sara Vezza, Tenuta Carretta, Tenuta Rocca, Tenuta Santa Maria del Garino, Terrabianca, Terre del Barolo, Tosti1820, Vite Colte.

The producers: browse the gallery

The partners of the event were:

Teatro Regio Torino
Consorzio per la tutela del formaggio Roccaverano dop
Consorzio di tutela e promozione del Crudo di Cuneo
Acqua S. Bernardo
Panificio Abrile
AIS Piemonte

The partner: browse the gallery

Under the Patronage of:

With the contribution of: